Squishmallows are a brand of soft, plush toys known for their squishy and huggable design, often featuring a variety of characters and animals. Meals will include one of a dozen different toys ...

Purryfuls, a new line of plush that mimics the gentle purr of a real cat and is designed to bring comfort, joy, and playful ...

These Plush Dog Toys at Costco Are Almost Too Cute to Chew originally appeared on PetHelpful.. If you're anything like me, your dog is your bestie. And Costco just gave us a new way to treat them ...

Love all things soft and cuddly? Here are 22 of the most popular and coveted Jellycat Amuseables to add to your collection.

This tiny plush toy took nearly a decade to become a global sensation. China's hopes of fully realising its soft power potential may take even longer. But if Labubu is any indication, the way forward ...

One of the most sought-after items of 2025 isn't a designer handbag or the latest tech gadget. It's a plush elf with a snaggle-toothed grin. Labubu (拉布布) is a global sensation. From David ...