The fast-food giant was generating traffic and sales growth until the outbreak hit in October. Data from Placer.ai shows just ...

Despite a “farewell tour” a year ago, the fast-food giant is bringing back the iconic sandwich next month and this time will ...

Following a recent E. coli outbreak, McDonald’s is launching a $100 million marketing campaign and providing more than $60 ...

McDonald’s is spending tens of millions of dollars ... The burger company is investing about $35 million into marketing for its U.S. business, including new advertising spots focused on its ...

McDonald’s is pulling out all the stops to rebuild its reputation and lure customers back after an E. coli outbreak linked to ...

McDonald's is preparing to launch its new McValue menu, which is set to include its already popular $5 meal deal.

McDonald’s Corp. unveiled an overhaul of its US value platform that it hopes will lure penny-pinching customers back into its ...

A memo seen by CNN said $35 million is being spent on marketing, with another $65 million going to McDonald's franchisees ...

McDonald’s is spending tens of millions of dollars to help its U.S. restaurants recover from last month’s E. coli outbreak ...

McDonald’s is spending $100 million on marketing and to help franchises most heavily affected by a recent E. coli outbreak ...